London: The News
London: The News
Follow the latest London news here

Why Olympic advertising won't be going for gold this summer

Reported by guardian.co.uk on Sunday, 27 May 2012 (on May 27, 2012)
guardian.co.uk
Hopes for a Games advertising bonanza have been dashed, prime sites are unbooked, and worries have turned to 2013

One upbeat forecast cast the London Olympics as a £275m marketing bonanza that..


Links: Open full story in new window Full news story 

Post this: FacebookFacebook  EmailE-mail  TwitterTwitter  MixxMixx  StumbleUponStumbleUpon  FriendFeedFriendFeed
Recent related news
guardian.co.uk
2 hours ago

Zinedine Zidane: after Messi and Ronaldo, Bale impresses me the most

The former Real Madrid midfielder says Bale is 'more than good enough' for the Bernabéu and believes...
guardian.co.uk
5 hours ago

Weird weather a boon for BrandAlley

High-end fashion website has the recession, phone hacking, and the rain to thank for its...
MyNorthwest.com
5 hours ago

Alex Zanardi feted by Ganassi at Indianapolis

INDIANAPOLIS (AP) - Alex Zanardi received a heros welcome at Indianapolis Motor Speedway on Friday,...
guardian.co.uk
10 hours ago

Manchester International Festival 2013 | Massive Attack v Adam Curtis

MIF's flagship show is a tantalising team-up between moody musical pioneers Massive Attack and The...
guardian.co.uk
17 hours ago

Virgin Media signs up as 2014 Commonwealth Games sponsor

Usain Bolt and Mo Farah, brand ambassadors for Virgin, expected to front advertising campaign for...
PRWeb
17 hours ago

B2B International posts its best ever start-of-year figures

Hot on the heels of its best ever year for growth in 2012, when turnover expanded by 28% to £5.1...
This is
1 day agoSentinel Sports Awards: Anna Watkins, Steve Lewis and Danielle Wyatt among winners

Sentinel Sports Awards: Anna Watkins, Steve Lewis and Danielle Wyatt among winners

This is Staffordshire -- GREAT Britain's best ever pole vaulter Steve Lewis has been named The...
Epoch Times
2 days agoAP Source: Coach K Returning to US Men’s Team

AP Source: Coach K Returning to US Men’s Team

Mike Krzyzewski had decided to remain coach of the U.S. men’s Olympic basketball team. Krzyzewski...
guardian.co.uk
6 days ago

Paralympic gold medallist Oliveira motivated by Pistorius blade row

Alan Oliveira spurred on by London Paralympics dispute with Oscar Pistorius but Brazilian insists it...
The Sport Review
1 week ago

London 2012 star Kat Copeland back in action ahead of Rio 2016

London 2012 gold medallist Kat Copeland has confirmed she is ready for the next Olympic cycle having...
© 2013 London: The News / londonthenews.com. All Rights Reserved.  |  Home Page  |  RSS Feed  |  Contact us  |  Bookmark